Let’s face it. A mobile-friendly website has become a basic business necessity, and in most cases, the transition costs something. In fact, the vast majority of website redesign projects...
As you may know if you’ve been following us for long, we’re a young and fast-growing company. In the past several months, we’ve added three writers to our team,...
Two years ago, I sat across the table from a colleague in the marketing industry. I was running a tiny, one-person marketing agency and occasionally helping her (much larger)...
We are growing by leaps and bounds and that means I get to do more of what I love best: Welcome exceptional talent to the team. Andrew Rusnak and...
Globe Express Services (GES), a leading third party logistics provider with headquarters in Charlotte NC and offices on five continents, boasts a forward-thinking marketing department that understands the value...
Great copywriters do exist, and they really can make your projects more effective and your life easier. But finding a good one… well, that can be headache-inducing. And engaging a...
Marketing professionals sometimes ask how Scopcity’s content services support online lead generation. It’s a great question about a complex topic, so we thought we’d give it some attention here....
Today’s marketing professionals face a bigger challenge than ever before when it comes to producing content. Every year, the demand increases for more more more, and better better better....
Having a strategy is often cited as the most critical factor in the success of content marketing, yet according to the 2014 B2B Content Marketing Report from the Content...
In an economy flooded with former journalists, it seems like hiring quality copywriters ought to be a piece of cake. Right? Not so, says Grant Butler of The Content...