Tag Archives: content marketing

How To Write A Standout Blog Entry

Jan 25, 2016

Blogging is the bread-and-butter of most content marketing programs, as well as the bread-and-butter of many a freelance writer’s income. It’s easily our most-requested type of content, and one...

Mapping Content to the Buyer’s Journey

Oct 27, 2014

With Julie Kukesh Seventy percent of marketers are creating more content now than they did a year ago, but only 38% of them are confident that their efforts are effective...