Tag Archives: cost

How Much Does a Case Study Cost?

Dec 08, 2015

Case studies are the often under-appreciated workhorses of the content marketing world. They serve the primary purpose of demonstrating how your solution works and who it works for, while...

How Much Does it Cost to Outsource a Blog?

Oct 14, 2015

I got my start as a content marketer in 2001, before it was called content marketing.  A few organizations I worked with had begun blogging, but it was difficult to quantify...